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Advance your knowledge of UX with Checkealos

Creating this blog we intend to give you the necessary tools to define, plan, execute and measure the usability of any product or technology in the easiest way.

These tips are indicated for Product managers, UX designers, E-commerce managers, Game developers, UX professionals and anyone interested in learning about usability and user experience metrics. Here we will define statistical concepts, the value of measuring the user experience, the usability concept and different metrics. All this explaining the common basis and also the specific ones.

How to use prototypes in web design

It is imperative to know how to use prototypes in web design when creating any type of digital service for any device. No matter if it is smartphones, tablets or computers, the truth is that any design should be responsive and adapt to all screens, but for this it is...

Professionals in user experience

Why are professionals in user experience so important? Undoubtedly it is a figure that is emerging strongly in our reality, and it is not insignificant that each day it is given even more prominence. But what is the motive? We will answer this and other questions. At...

User Experience Map

Today we are going to focus on the importance of the user experience map. Also, what it is when we talk about a website, an ecommerce, a blog or any online site, as it will be the customers who measure the success we get. The goal of any business success is to reach...

15 user experience tips

If you notice that potential customers who enter your website stay for just a few seconds and leave, these user experience tips are for you. If you want them to stay, read your articles, see your products and, above all and above all, convert and buy your services,...

Checkealos at the Universidad de Sevilla

On May 25th, the Marketing and User Experience (UX) conference of our CEO, Alberto Morales, took place in Marketing and Market Research at the University of Seville (US), in the first place, We do not want to pass up the opportunity to thank Paula Luna (head teacher...

Design of user experience in mobile applications

The user experience design in mobile applications seems absolutely essential in the success of these APPs. If on a web page the usability is relevant, when we refer to the software of the smartphones is a completely decisive factor. At the moment it would be...

Web design process

To understand the process of web design it is necessary to analyse each and every one of the phases that compose it. It is not an automatic procedure in which a page is developed without thought, but a gradual process where phases are covered to ensure they work at...

What are user tests and how do they affect a web

A user test itself consists simply of seeing how a subject is performing a test. Test ... about what? Anything that you can think of in the digital world that concerns us. What subject? It can be anyone, but if we choose one conveniently, so that it represents the...

Marketing Professionals and the UX

Marketers need the UX specialist for their work. This is an unquestionable truth, since much of the work of promoting, attracting and retaining a web page will depend on the user experience that the client, potential or not, has when accessing it. Thus, it is evident...

Ecommerce Managers and UX

The director of Ecommerce is a key figure for the UX. Recall that the User experience, is vital to the success or failure of an online store. Needless to say, the director, who manages the baton and destiny of the business, is a vital character in the march of...

What is a heuristic evaluation?

When someone starts with usability and user experience, it usually raises the question of what a heuristic assessment is, since it is one of the best methods for finding a website's problems. Beyond what exactly consists, which we will see below, it is necessary to...

Design of user experience in ecommerce

The design of user experience in ecommerce It's fundamental to director ecommerce, Learn how to analyse the UX of an ecommerce Without a good user experience design in ecommerce no online store could have the success they are looking for. This discipline is always...

The quality of user experience in an ecommerce

At this point it is clear that the quality of the user experience in an ecommerce is a key factor in sales. In general, it is precisely the companies that most doubt this statement that they end up betting on it, since turning their back on usability is the easiest...

How a usability test works

When we talk about the user experience knowing how a usability test works always becomes the million dollar question. Although it is not one of the most well-known disciplines of digital product work, what is known as User Experience is attracting more people knowing...

Elements of the user experience

If there is something that is considered especially relevant in the usability are the elements of the user experience, which are what make up the final result of a digital product. We know that it is essential that these aspects work perfectly to turn users into...

What do we have to do to be an usability expert?

Many people will consider what to do in order to become an expert in usability, considering that this is an increasingly demanding profession. This, in turn, is also understandable given the success that websites usually offer an experience Adequate; But we do not...

Design and usability of websites

In these times, the design and usability of websites go hand in hand and are remarkably influential aspects in their success. The basis for this can be argued with hundreds of reasons, but the main one of them resides in the high competition that in any sector of the...

Improve a product with the User Experience

Improving a product through the User Experience before it is put on sale is a task that today seems to be really essential. It is a job, or at least a responsibility of the product manager, who in many cases can not take direct charge of it and has to resort to third...

Being an independent game developer

Until a few years ago, being an independent game developer was not an economically profitable task, although the truth was that it did not discourage many who were dedicated to it, because they found certain advantages beyond the profits they achieved. Nowadays, it is...

Checkealos at the Mobile World Congress

We are pleased to announce the presence of Checkealos in Mobile World Congress Which will be held one more year in Barcelona, ​​between February 27 and March 2, and which will again be one of the most anticipated events of the season worldwide in terms of mobile...

Customer Experience vs. User Experience

User Experience (UX) and Customer Experience (CX) are two concepts that are often confused and, although related, different. Both try to meet the needs of users-customers, try to detect points to improve in certain aspects so that the user or client enjoy a better...

Ecommerce manager tasks

When we talk about the tasks of the ecommerce manager, we must remember that we are referring to a figure whose main objective is to make a connection between traditional selling modes and electronic sales, which is growing more and more. Let's say you have to know...

A / B Testing: alternative designs

Test A / B is a method by which users are offered different versions of a product (web, app, software, ...) to measure which one is more optimal and effective. Tests A / B (A / B Testing) consist of making changes or variations in an element that may affect the...

What does a Product Manager do?

If there is a figure that is emerging lately in a large number of companies is the product manager, but what does a product manager? You may have heard it a thousand times, yet you still do not know exactly what you are doing. The truth is that its work has a great...

Mini- UX Review: Time of India

About Times of India: A media group started in 1838 and is the biggest media conglomerate in India today. They have a revenue of $1.3 billion per year coming through online, print, television and services like TimesMoney. Traditionally they have been able to balance...

Usability tips for Ecommerce Manager

Usability tips for E-commerce Manager   For the success of an E-commerce, usability is a highly determinant factor. Usability is how easy it is for the user to interact with a product or service. Therefore, , the clearer, simpler and more intuitive it is to use...

What is Customer Experience?

What is it? The Customer Experience (CX) is the general perception that a user gets when relating to a company or product. It covers all the relationships that a user establishes with the company whether they are emotional, interactivity, or communication before,...

5 UX Web or APP strategy keys

In the design of a web page or app, content (or copy) there are elements of great importance that will greatly influence the User Experience. The quality of the content, quantity, relevance, veracity, relationship with the subject, etc. are relevant factors that will...

Visual impact at first sight

Visual impact is formed during the first 4 seconds in which a user first displays a web page. The visual impact is the first impression that a user has the first time he accesses a web page, and it depends on the predisposition that he has to continue in it or abandon...

What are the principles of usability in an APP

Today we talk about the principles of usability in an APP and what we should pay attention to in the design. We understand usability by how easily it facilitates the user to reach their goals while interacting with it. The term usability is commonly associated with...

What is User Experience

What is it? The User Experience (UX) is the perception, either positive or negative, that a user obtains after interacting with a product or service. In the interaction of a user with a web page, a software or an app involved many factors such as graphic design,...

What web usability criteria to use?

When we talk about web usability we talk about the ease with which a user can use a web, navigate and interact with it. An easy-to-use web (with good usability) is much more likely to succeed; Internet users want easy-to-use websites, do not want complications or need...

Confidence on the web

The internet is flooded with web pages. There are thousands of pages that cover similar matters, sell the same products, and offer the same service Unfortunately,there are many cases of pages with suspicious legality, scams, and unprofessional companies. Hence,...

Carmen was freaking out about Usability Testing

Carmen 31, is a business analyst intern at Clear Trip Inc. She works on their eCommerce website that sells flights, hotels and holidays. She is looking to adopt remote usability testing to get feedback from customers so the company can understand the customer’s online...

Usability Study

 

We aim to help you to set up a usability study through a step-by-step process. Defining the study, participation goals and choosing the right constraints for a wide variety of situations.

It covers different aspects of the user´s behavior such as task success, time on tasks, errors, efficiency and ease of learning.

In order to obtain new results, learn how to combine different types of insights and metrics into a single usability score, summarizing them in a usability scorecard or comparing them to expert performance.  It gives you an overall assessment of its usability

We will advise on which usability metrics suits your company best and provide tips and recipes on how to use them in the most beneficial way.

We will also talk about these topics we consider important to know:

  • Usability testing
  • Expert review
  • Multivariable testing
  • A/B Testing
  • Accessibility data
  • Return on investment (ROI)

The best way to show you the benefits of investing in user experience is through our case studies. Usability experts in different types of companies gave us a review of the various types of usability metrics used internationally. The key to a golden standard is how the data is collected, analysed, reviewed and used in order to obtain professional and quality user experience in technology.

All this and much more, you will find among our articles. Interested in what we deal with a specific topic? Send us your proposals!