What is the Human Experience Model?
Every enterprise interaction creates experience data. The Checkealos Human Experience Model captures that data across six XM dimensions, connects the dots between them, and turns insight into measurable business outcomes. It runs in four phases: capture, connect, analyze and act.

- Measure all six XM dimensions from one platform
- Trace a symptom in one dimension back to its root cause in another
- Benchmark maturity with the XM Maturity Model (four levels)
- Turn insight into routed action instead of static decks
What’s inside the methodology
Four phases that take experience data from capture to measurable business outcomes.
Capture
Phase 1 of 4Every enterprise interaction creates experience data. Checkealos captures it across all six XM dimensions — user, customer, employee, brand, service and strategic — with 351 production-ready templates.
Connect
Phase 2 of 4Dimensions do not operate in silos. A customer complaint reveals a support issue, which traces to a product defect, which affects employee morale and brand perception. The platform connects them all.
Analyze
Phase 3 of 4Per-dimension dashboards, sentiment and correlation models turn raw signal into insight — and show how one dimension moves the others.
Act
Phase 4 of 4Automated routing, closed-loop workflows and executive dashboards put insight in front of the people who act on it. The XM Maturity Model tracks progress from Reactive to Optimized.
Six dimensions, one experience OS
The model runs across all six XM dimensions. Explore how they connect — every program compounds when experience data flows across the enterprise.
User Experience
How enterprises design, validate, and optimize every user interaction
CXCustomer Experience
How enterprises measure and optimize every customer touchpoint
BXBrand Experience
How enterprises measure and strengthen brand perception
SXService Experience
How enterprises optimize support channels and service delivery
EXEmployee Experience
How enterprises engage, retain, and develop their people
StXStrategic Experience
How enterprises sense the market, validate innovation, and connect every dimension to strategy
Where Is Your Enterprise on the XM Journey?
Most enterprises measure 1-2 experience dimensions in silos. The top 5% connect all six with predictive analytics. This framework helps you benchmark your organization and build a roadmap to XM excellence.
Explore the XM Maturity Model →Built for every team
The Human Experience Model connects to the teams who own each experience.
CX Leaders
Turn scattered feedback into one journey view with measurable impact per stage.
Product Teams
Prioritize the roadmap around validated friction, not internal opinion.
UX Researchers
Run moderated and unmoderated studies at scale with standardized metrics.
EX & People Teams
Connect employee signal to the customer outcomes it drives.
Ready to put the model to work?
Six dimensions, four phases, one platform. See where your enterprise sits on the XM Maturity Model.
Take the XM Maturity Assessment